Loro Piana, SS17
For the second chapter of Loro Piana's renewed advertising campaign, Yorgo Tloupas extended the narrative established in the previous season, following the journey of wool from high-altitude landscapes to Mediterranean shores.
Shot by Boo George and styled by Beat Bolliger, the campaign continues to explore the origins, craftsmanship and natural environments that define the Maison.
Credits
photography : Boo George; styling : Beat Bolliger; creative direction : Yorgo Tloupas; project photos : Emmanuelle Lubaki ©Yorgo&Co
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